Not exactly a vote of confidence nor a "win or else" statement.

Statement from #Purdue AD Morgan Burke on football program:

"Everyone around our football program has high expectations for the 2012 season. We have worked very hard over the past four years to improve our personnel, facilities and every phase of our program, which is evident. Our student-athletes, alumni, fans, coaching staff and administration all expect to see the program move forward and take a step up the postseason ladder. Currently, our performance has kept us from reaching our goals. But we have a third of the season left to play, and our focus is to achieve that consistency over the remaining four games. We need to press forward, converting potential into results and having fun playing Boilermaker football."

Anyone want to take a shot at why he did this and the timing of it?